Packaging

To design the packaging I have followed the same color patterns as for my shoe creations. The aim  was to unify the aesthetics of content and container in a reduced three-color palette with a strong symbolic and personal meaning.

First the brown color, which evokes both natural and skin colors , providing a warm feeling. The coldness of white makes a big contrast with its freshness and purity. The third element is elegance, represented with the metallic touch of my favorite color: copper.

Following this criteria, the Pepe Vera 69!!! box or case results in a robust design of simple lines made of basic materials. This way you can keep your shoes safe in perfect condition for a long time.